Nielsen Norman Group
A leader in the field of user experience, NN/g is a consultancy specializing in user experience and interface design.
2024 - 2025
The challenge
In 2024, I joined NN/g’s design team, focusing on illustrating articles, creating visual elements for videos, and formatting them for being shared through many social media platforms.
Here are some of my favorite articles and videos that I’ve illustrated:
Crafting UX stories for the social scroll
The biggest challenge was transforming articles into easily digestible content for social media. The posts had to be engaging, appealing to the UX community, and visually easy to read without losing their aesthetic appeal.
Additionally, ensuring accessibility was key, focusing on contrast, font size and spacing, visual hierarchy, and other principles that make design more effective and usable.
